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The Indian healthcare industry is projected to continue its rapid expansion, with an estimated market value of US$ 280 billion by 2020, on the back of increased population growth in India’s low income communities. Mobility being a buzz word in 2014 moving forward in 2015 will see some emerging trends and different sectors adopting mobility to a great extent. The mobile world has become an important part of all organizations and they must master a wide range of technologies and skills. Mobility will continue to be the hottest topics around the IT world.
According to Gartner a mobile focus requires a change in mindset which Gartner dubs the ‘seemless shift between computing and communicating.’ Mobile devices are not PCs and though security remains a challenge, the variety of devices users demand platforms on makes building portal more difficult. But personal clouds and shrinking data centers are making it easier to meet the needs of consumer.
Digital care
Healthcare industry is one which is adopting mobility technology as it moves beyond the affordable care act and on to consumer centered, digitally enabled care. The use of mobile devices has become an integral part of our lives and how we are using them is changing at a rapid pace.
With smartphones becoming a hub to store personal data and information, it is going to be the next stage of innovation. The new smartphone devices connected to more powerful networks will make the work easier for everyone and connected to your personal care in a more innovative approach.
Innovations
When it comes to connectivity, healthcare industry is the next to look upon. In recent years, we have seen couple of innovations in the healthcare industry with the launch of fitness tracking and health related wearables entering the market. Wearable accessories from the house of Samsung or Apple are easier to monitor our health. Heart attack detectors or blood sugar monitors are also few machines that sends automatic text message to alert you of potential risks.
Mobile wallet
Mobile wallet is another innovative approach that is in vogue in 2015. People who own a smartphone are more interested in using their device to make everyday purchases. Mobile commerce will continue to advance in 2015 with the ability to make payments directly from mobile devices. You will not able to use mobile wallet for paying to cab bills or lunch but will also be able to mortgage payments, increase your line of credit, collect and redeem loyalty points and rewards and make deposits.
Applications
Mobile apps too has become a boon for the individuals as approved and portable medical devices in patients’ homes and on their phones makes diagnosis and treatments more convenient. Not only this, the doctors delegates tasks, monitor patients digitally and enter into risk based payment models.
Opportunity for Channels
The diagnostic market is the fastest growing segment of India’s healthcare industry, according to PricewaterhouseCoopers (PwC), with the segment forecasted to grow to US$ 17 billion by 2021.
Large investments by private sector players are likely to contribute significantly to the development of India’s hospital industry and the sector is poised to grow to US$ 100 billion by the year 2015 and further to US$ 280 billion by 2020.
Private sector’s share in healthcare delivery is expected to increase from 66 per cent in 2005 to 81 per cent by 2015.
