Microsoft to launch ‘Digital Experience Center’ in the Vadodara

Microsoft, in collaboration with Vadodara Chamber of Commerce & Industry (VCCI), announced the opening of a Digital Experience Center in the city.  Managed by Microsoft’s distributor Ingram Micro, the center will help businesses, institutions, partners and individuals gain a first-hand experience of modern technologies on devices running Microsoft software, including Windows apps and Office 365. Microsoft and VCCI also launched the “I am Vadodara, I am Digital” initiative.

This initiative will help SMBs understand the value of IT and make it easier for them to adopt cloud solutions, the press release said, and added that, with this initiative Microsoft and VCCI will together help SMBs, entrepreneurs and institutions in Vadodara adopt the latest Microsoft technologies and help the city realize its vision of becoming digitally and technologically advanced.

In additions to SMBs, Microsoft and VCCI will also help educational institutions to adopt technology that will prepare future generations for the mobile-first, cloud- first world. As a part of this initiative, Microsoft’s latest innovative cloud- computing based offering Edu-Cloud, will help education institutions enhance digital learning and teaching by providing them with access to digital content and free access to Office 365 on Windows-powered  tablets.

Microsoft is also readying its partners to serve as trusted advisors for SMBs looking to adopt cloud services. BitscapeInfotech, a Microsoft Gold Competency Partner, has registered a 140% growth in business in the last 12 months, riding on high adoption of Microsoft Office 365 and Azure among customers. The company aims to extend this success to SMBs and other organizations in Vadodara.

Nilesh Shukla, President, Vadodara Chamber of Commerce & Industry said, “VCCI believes that technology will drive the next wave of growth for organizations in Vadodara. To this end, it is crucial to make technology more accessible for faster adoption, and our association with Microsoft is the first major step in this direction. The need for this transformation has prompted us to work closely with Microsoft.  This initiative is also well in line with the government’s ‘Digital India’ campaign, and we hope to see Vadodara as a digital city in the coming months. “

ManoharHotchandani, Director, Business Development, Microsoft India, said, “Technology provides significant opportunities for SMBs to achieve their business goals and make use of self-provisioned cloud solutions to meet their IT needs. As per a recent study by Boston Consulting Group, SMBs that adopted IT have created more new jobs and more revenue growth over the past three years compared to SMBs that trailed in this regard.

Our engagement with VCCI and our partners is aimed at educating a large base of customers about the benefits of using cloud technology. Further, setting up of the Digital Experience Centre in Vadodara will help provide much-needed counsel and address the specific business needs of SMBs, institutions and entrepreneurs across sectors.”