Pitney Bowes Launches Relay™ Inserter Series for SMBs

Pitney Bowes Inc. (PBI), a global technology company providing products and solutions to power commerce, today announced the launch of the Relay™ inserter series in India. Designed specifically for small and medium businesses, Relay enhances transactional communications (bills and statements), provides client data privacy and meets growing regulatory requirements and complexity.

The new Relay inserters leverage the latest barcode technology to optimise accuracy and document integrity so businesses can rest assured knowing their mail will be assembled correctly.lly to protect client data, both in physical and digital formats,” said Manish Choudhary, Senior Vice President, Global Engineering & Managing Director, Pitney Bowes Software India Pvt. Ltd. “Yet, when it comes to sensitive client data in the mail, the same high level of privacy protection was exclusive to large, enterprise mailers.  When you consider the millions of cheques, bank statements, insurance notices, healthcare records and other sensitive documents mailed every day, businesses of all sizes need to apply the highest levels of privacy safeguards possible.”

The new Relay inserters offer three privacy grades, including 2D Direct Scan; 2D Exit Scanning; and 2D File Base Processing, to preserve document integrity.  File Based Processing, which Pitney Bowes invented, is the industry standard for ensuring client data protection worldwide.

“We have 1.5 M small and medium business clients and we are creating entirely new value propositions that leverage our capabilities and engineering skill across Pitney Bowes. The new Relay inserter series is one of the innovative offerings from our stable that is a simple-to-use and easy-to-deploy platform; it integrates hardware, software and services to help businesses connect more efficiently and effectively with their customers and meet changing compliance demands,” said Choudhary.

“SMBs must process transactional and information-based communications in a way that will protect the privacy of their customers, comply with growing regulations governing disclosures and legal notices, protect their brand and maintain and improve customer relationships,” added Choudhary.