The cloud is still WIP as far as its full potential is concerned. Over the next 18-24 months, there are even more profitable changes expected, that will drive greater adoption and much great return on investment for cloud analytics. Analytics is increasingly being consumed in industry specific manner, and the days of executing long drawn IT services projects to custom build analytics systems using horizontal analytics platforms is on the decline. Cloud based fully packaged industry specific analytics applications pre-built for specific business use cases and roles will continue to see increased adoption across verticals and industries.
In addition, analytics will increasingly be consumed as a micro-services on the cloud via API based interfaces. For example, the new generation of cloud based analytics systems will be centered around algorithms-as-a-service and will provide the ability to conveniently upload data sets and run complex machine learning based predictive analytics on demand. There services are developer friendly and easy to integrate with.
The Internet of Things that is gradually taking over almost all aspects of communication in enterprise, is creeping into cloud analytics as well. IoT is now a significant data source to cloud based analytics. For example, in the retail industry, beacons, sensors and mobile apps is a major source of customer behaviour in physical stores and help retailers push personalization to their loyalty members.
The cloud is here to stay, and analytics is the strategy builder of the enterprises, now and always. Till some other breakthrough technology comes along, we need to live with these, and benefit from the cost and efficiency advantages they provide. Cloud analytics is the next buzzword….and is assuredly a great transformation for enterprises who want to carve their name in the skies (pun intended).