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Since its inception in the year 1999, LDS Infotech has been providing IT Products, Services and Consulting to a diversified range of Business. With offices in Mumbai and Bengaluru, LDS has >65% of its business through existing and repeat customers. Amarnath Shetty, MD, LDS Infotech informs that these existing customers have offered some succor diring the COVID19 crisis and naturally the company will prioritize them in the near future.
During this COVID19 crisis what are the measures LDS has undertaken to continue its own business without disruption?
This is a testing time for the entire world. The menace virus COVID-19 has crippled the entire world and country by country are going for complete lockdown. This was never heard or experienced by this generation of ours. The entire world is witnessing the impact of this unprecedented development on its economy, growth, unemployment and mass layoffs. Many industries like tourism, airlines, hospitality have been completely out of gear and others with steep decline in sales are reeling under severe business challenges.
We at LDS Infotech are not immune from this are equally impacted. The most serious challenges have been dismal to nil new sales, dried up collections and no sales from new customers among others. However since we have a reasonable chunk of our business as subscriptions and renewals, we are focusing on those and these customers want to renew their subscriptions as well. Hence the renewal business is ON.
What are the initiatives for employees and financially what is the impact on LDS and what are your plans to mitigate them?
We are encouraging our employees to upscale their skills, learn new technologies as well as attend various webinars done by OEMs. We are also encouraging them to attend webinars on soft skills conducted by various OEMs and individual coaches. We are always in touch with our employees and keep them motivated. We advise them to speak to all our existing customers, understand their pain areas and upgrade their existing solutions so it will help them when the lockdown time is withdrawn.
As far as finance and fund flow is concerned, payments are not coming on time. We have to appreciate some customers who are still paying on time even during this lockdown. Hence we feel that if customers want to, they can always pay.
What are the measures and initiatives taken by LDS for the uninterrupted service to customers?
The LDS team is always available to our customers’ queries on phone and remote services. Customers are also looking at cloud solutions, cybersecurity solutions, VDI solutions, collaboration tools and RMS in these challenging times. We are trying to engage with our longstanding existing customers and find out their challenges and offer them solutions which will help them in getting back to business after the lockdown.
What are LDS Infotech’s business and operating models? In light of the COVID19 crisis how has this model got impacted?
LDS Is in the industry for the last 21 years and we are into software products, IT services and cloud infrastructure services. LDS is Microsoft Gold Certified Partner (Cloud Services Partner), Oracle Gold Partner, Adobe Platinum Partner, Autodesk Silver Partner, VMware Enterprise Partner, Symantec Silver Partners, McAfee Partner, Sophos (Cyberoam) Gold partner, Dell Preferred Partner, SonicWALL Partner, Dell EMC Strategic Partner, HP Partner, Veeam Backup, Acronis, IBM Mass 360 MDM,SOTI Redhat partner. In the last 5 years we have been focusing extensively on Cloud services from Azure, AWS, GCP, Oracle. We have the following cloud services offerings:
- Cloud Advisory Services
- Cloud implementation Services
- Cloud Management Services
- Cloud Automation and Dev Ops
- Cloud Security and Governance
- Cloud Optimization Services
- BCP and DR on cloud
The business has got definitely impacted and it is there to see for everyone. But in this lockdown period customers are open to discuss solutions on cloud technologies and cloud adoption.
Which are the verticals where you witness maximum traction? How has COVID19 impacted business with the existing customers?
We have customers across verticals like IT/ITES, manufacturing, BFSI, education, media & entertainment, pharma among others. We have more traction with IT /ITES, pharma and FMCG companies in the present scenario.
What are the contingency plans LDS has put in place if this crisis persists or gets escalated?
As of now it is a wait and watch scenario for us. However we are keeping our communication on with customers, as well as continue our mindshare with customers on our products and services. We are focusing on more of renewal customers and subscription customers. The priority is to engage with existing customers, engage with employees and explore new technologies.
What sort of business and financial impact you expect for LDS Infotech as a result of COVID 19?
We definitely foresee business and financial impact for us in the next 4 to 6 months. Customers are hardly ready to issue fresh orders and payments are not coming as expected.
