SAP Leverages Metaverse to Accelerate Cloud Adoption in India

Enterprise software and cloud solutions firm SAP has launched a new enterprise on the Metaverse aimed at accelerating cloud adoption among Indian enterprises. The interactive and immersive ‘cloud on wheels’ platform will enable customers across phases of their digital transformation to experience the full range of the company’s offerings and reimagine processes for improved business outcomes.

Kulmeet Bawa, Managing Director, President Indian Subcontinent, SAP said in a statement that Metaverse is a representation of the current experience economy that delivers a never-before-seen experienced platform. They seek to improve many aspects of the customer experience by using it and to establish a network of sustainable cloud firms inside a totally digital universe. Their goal for this year is to interact with hundreds more organizations using this platform.

Users will receive an outside-in view of SAP solutions on the Metaverse experience platform based on their business profile, industry, and size. Existing and prospective clients can construct their own digital avatars to get a first-hand look at how to accelerate their cloud migration and digital transformation activities. They will gain hands-on expertise with appropriate SAP cloud services to meet their business requirements, as well as facilitate interactions with other existing platform users.

SAP has used digital twin technology – virtual replicas of existing structures, capital goods, and industry processes — to assist clients in understanding and predicting real-world scenarios. SAP now plans to adopt measures to promote digital B2B services by expanding into Metaverse, according to the company.