Genesys Set to Acquire Radarr Technologies, Revolutionizing Unified Customer Experiences

Genesys is set to acquire Radarr Technologies, a prominent AI-based digital listening and engagement company, in a move to enhance customer experience. The integration of Radarr’s social media capabilities with Genesys Cloud aims to provide AI-powered experience orchestration, fostering customer loyalty and business optimization. By leveraging Radarr’s insights, Genesys plans to create a comprehensive customer view, enabling organizations to engage with customers seamlessly across various social channels. The acquisition is expected to close in the first quarter of fiscal year 2025, bringing new conversation streams and AI-enhanced sentiment models to Genesys Cloud customers. The combined solutions will empower agents to connect with customers on preferred social channels, offering personalized experiences at scale.