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CleverTap, Storyly Join Forces for Real-Time Personalized User Journeys

B2B SaaS platform for customer engagement and retention, CleverTap has partnered with Storyly, the user engagement platform that embeds full-screen, interactive, and immersive Stories in mobile apps and websites. This integration will make it easier than ever for marketers to leverage the power of both platforms to deliver data-driven, real-time personalized user flows for their most engaging campaigns.

To increase user engagement, retention, and lifetime value, CleverTap works with brands that prioritize mobile apps to personalize and optimize every consumer touchpoint.

Storyly is the user engagement platform to embed full-screen, interactive, and captivating content format of the day, Stories in mobile apps and websites. Storyly Stories strengthen the marketing strategies of mobile firms and give them the ability to interact with customers outside of the constraints of the mobile screen.

Through this partnership, Storyly will offer marketers a fresh and engaging outlet for their efforts. Customers of CleverTap will be able to establish new segments on CleverTap in accordance with the preferences and demands of their audiences using this interactive channel, and they will be able to curate user journeys to interact with their users in a way that directly addresses their responses.

By integrating CleverTap with Storyly, you can also create a real-time connection between the two platforms using EventBridge technology, which will let you use Story interactions as triggers for targeted, automated marketing communications. Users will thus encounter omnichannel ads tailored to their demands, and marketers will be able to provide a customer-centric experience with less manual work. Additionally, the real-time information from Storyly will shield users from messages that are pointless or repetitive.

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