Beetel Teletech has announced a strategic distribution partnership with TATA TRYNOX, a brand under Tata Steel Downstream Products specializing in manufacturing and marketing IT Network & Server Racks, Smart Racks, IPDU & allied products tailored to meet the demands of Digital Infrastructure. This collaboration aims to distribute TATA TRYNOX Edge Micro Data Centres Racks to Beetel’s end customers through a robust channel partner ecosystem, addressing the increasing demand for value-added/customized products.
Sanjeev Chhabra, Managing Director & CEO of Beetel Teletech, emphasized the significance of data management in India’s ongoing digital revolution, driven by government initiatives such as smart cities and rapid internet proliferation. With growth-related projects across sectors gaining momentum, effective data handling has become a crucial aspect for organizations. Citing recent industry estimates, he highlighted that the Indian Data Center Rack market is projected to grow at a CAGR of 10.6% between 2022 – 2028.
The partnership aims to position Beetel as a value-added distributor for TATA TRYNOX, facilitating efficient outreach to end customers. Both organizations are optimistic that this collaboration will yield substantial benefits in the long term.
Ashok Kumar, Assistant General Manager (New Business Development) at TATA TRYNOX, underscored the importance of data management in India’s digital revolution. With internet connectivity witnessing rapid expansion, businesses require efficient data-handling solutions. By combining Beetel’s extensive market reach with TATA TRYNOX’s cutting-edge Edge Micro Data Centres IT rack solutions, the partnership aims to empower businesses with effective management, security, and scalability. This alliance enables TATA TRYNOX to expand its portfolio reach to a broader customer base across the country, contributing to the nation’s digital revolution.
The collaboration with Beetel will enable TATA TRYNOX to reach direct customers, while Beetel strengthens its position as a leading technology solutions provider, fostering sustained business growth for both entities. Together, they aspire to empower businesses in India with state-of-the-art IT infrastructure solutions, facilitating growth in the digital era.
